Counter Design is a Toronto-based User Experience design studio. We design user-friendly products for web and mobile that drive engagement, bring value, creates impact and connects with people.
That Simply, Work
We Believe Experiences Matter
We focus on understanding users and behaviors to design and develop the effective and meaningful user experiences. Challenging traditional methods allows us to explore new and exciting ways to create easy, intentional, useable products.
We pride ourselves in taking a straight-forward, growth design approach. Providing our clients with solutions that are rooted in a business and user perspective to create return on investment and maximize impact.
We combine creativity and industry best practices to create visually stunning, user-friendly websites and web applications. Our objective, to provide digital solutions that are cost-effective and achieve measurable results.
Workforce Architect Assessment
An HR platform designed to engage and assess strengths, weaknesses, opportunities for growth and alignment with overall business strategy within an organization’s workforce.
Technical Product Installation Manuals
A series of technical installation manuals including 3D renderings and illustrations outlining detailed installation, activation and troubleshooting steps.
Taglife Mindfulness Mobile App
Tune in. Activate. Reflect. Expand. Mobile app that helps individuals check-in and journal daily to build positive habits and cultivate a conscious lifestyle.
Solocru Wine Web Ecommerce
Wine ecommerce website with detailed but essential wine facts that help consumers choose and purchase wine based on preference, food pairings or sense of adventure.
SPECS Corporate Training App
Training reimagined to make learning stick. We built a rich, interactive, self-directed training app for adults balancing effective learning with engaging interactions.
Apex Score CX Saas Platform
A behavioral science and AI driven technology Saas platform for enterprise organizations that assess and analyze customer driver data to predict patterns and behavioral outcomes.
AstraZeneca Human Edge Exhibit
We collaborated with the Ontario Science Centre to develop four different immersive exhibits where visitors learn and explore the wonders and possibilities of the human body.
Web Audit & Assessment
Need to improve your product or build a compelling experience? Benefit from a constructive and professional assessment. Walk away with insights that capture pain points, uncover opportunity gaps and design recommendations that capture key tasks and functions that are actionable without breaking the bank.
UX Consulting & Design
Create a strategic blueprint for your digital products that is actionable, clear and focused. We work with you to map out and design features that reflect the essence of your product. From information architecture, user journeys to prototypes, we focus on delivering effective, compelling solutions that drive engagement and increase satisfaction.
Web Design & Development
Simple, clear messaging, user-friendly, intuitive navigation. We craft websites and web applications that let users focus on your products and services. We take our understanding of how users interact with technology to build a seamless experience that result in conversions. If you don’t notice the technology, we did our job right.
From graphical user interfaces (GUI), interactive reports to brand identities, we bring your brand and communications to life with the power of visuals. Convey complex ideas effectively with emotional impact. We bring storytelling, imagination and creativity to the table to make the user’s experience truly memorable.
Partners We Work With
We can’t be all things to our clients. However they can be assured that we work only with partners that share the same level of dedication, quality and standard we hold ourselves to. Here are some of our esteemed colleagues.
Unleash the Power of
Create effective solutions that meet your needs and align with your business goals. Drive results and change the way people interact with your business.
reasons that drive us
Driven by User Experience
Positive experiences empower the individual and memorable experiences inspire loyalty. We understand the importance of making enjoyable and easy-to-use products that will generate leads and drive conversions.
Strive for Excellence
We never assume we have all the answers—or even all the questions! We seek excellence by listening and asking questions. We collaborative closely with our clients to identify gaps and develop the best possible solution.
Seek New Technologies
Every business is unique and requires different solutions. For this reason, we don’t subscribe to any one platform or technology. We focus on delivering solutions that work for your business but adapts as you grow.
Success is in Our Reputation
We are known for our quality of work, attention to detail and dedication to every project. Developing long-term client relationships, building trust and confidence in our expertise is at the core of our reputation.